Live Broadcasts Channel on ROKU?

I found a ROKU box at our stake center that was given to us a year ago to be part of a beta program. Upon connecting the device I found a channel called "Live Broadcasts" with the logo of the church underneath it.

This channel would appear to be a mechanism that would allow streaming of live broadcasts. This channel is not available in the ROKU channel store. I would like to know what this channel can/should be used for and how can I add it to a new ROKU box?

Thanks

To stream this program through a Roku player, download "The Mormon Channel" app from the Roku Channel Store.
Then from the Roku main menu go to: Mormon Channel > Broadcasts and Events > Live Broadcasts

Is this a 1:1 alternative to a satellite dish yet?